About
Good Stuff In Between is an artist management and publicity agency helping great music to be heard.
Since 2023, founder Shaun Milne has guided artists and music festivals to tell their stories, build their profiles and find new opportunities through truthful storytelling, publicity and thoughtful campaigns.
From national media and radio to bookings, collaborations and playlisting, he has leveraged more than three decades of experience as a top journalist, editor and publicist to find and create new opportunities to get their music noticed.
He works closely with the artists he represents and takes great pride in enjoying personal relationships and being trusted with their music.
His roster includes Laura Silverstone, Constant Follower, Willie Campbell and The Tumbling Souls, alongside the award winning HebCelt Festival.
Shaun’s work extends beyond individual artists and releases. As a former head of political communications, he also advises on nationwide sector campaigns, influencing government policy, and contributing to industry events and judging panels.
He also hosts, edits and produces a podcast exploring the lives, careers and stories of people working across the music industry.
About Shaun
Shaun has worked across music, journalism, media and communications for more than 30 years. His music work has included artist management, tour management, PR, booking, promotion, marketing, plugging and recording deals.
Alongside Good Stuff In Between, his wider career has included senior editorial roles in Scottish journalism, communications and public affairs, and working with cultural organisations, campaigns and businesses in Scotland and beyond, including as founder of sister PR company, Skog Media Associates.
His editing and writing credits include for broadcaster STV, and newsdesks across The Herald, The Scotsman, Scottish Sun, Daily Mirror, Daily Record, Deadline and Sunday Telegraph, and many others.
ESG
Climate action. This website achieves an A carbon rating
Website accessibility. This site achieved a WCAG ratiing of A
Good Stuff In Between is a signatory to both the Keychange pledge on gender equality, and to the Scottish Music EDIA Manifesto.
Mental Health support is available from Music Minds Matter at musicmindsmatter.org.uk